Silverbelly Whiskey.
Built around the life and legacy of Alan Jackson, Silverbelly Whiskey brings together a distillery, museum, and hands-on whiskey experience in the heart of downtown Nashville. For the Bottle Your Own experience, the goal was to create a label that felt at home within the new space while honoring what came before it.
A legacy carried forward,
made personal.
The design balances heritage with restraint, leaving room for each customer to make the label their own. The result is a design that carries Silverbelly’s history with every bottle.
Distillery imagery courtesy of
Silverbelly Whiskey.
